Independent hospitality group Vista is set to open its latest property in Puglia in Summer 2025. 

The project marks the revival of a local landmark, reopening its doors after being abandoned for nearly 60 years. The vision for the property is courtesy of Bianca and Luigi Passera – third and fourth generations of a longstanding hotelier family.  

Set within a restored 14th-century palazzo, Vista Ostuni is located in the ‘White City’ of Ostuni. Originally built in the foothills of Ostuni as a convent, and later home to a tobacco-processing factory, the transformed palazzo will comprise 28 rooms and suites, designed by architect Roberto Murgia of Milanese RMA Studio. The design scheme will reflect the property’s history and the surrounding Apulian environment. 

More than 6,000m² have been delicately restored to enhance traces of the building’s history, from the entrance and high ceilings, to a surprising cloister on the first floor, with its geometric design and glass ceiling.  

Erik Dhont, a Belgian landscape designer, will bring his vision to the property, chosen by the Passera family for his appreciation of native vegetation and his ability to craft landscapes that tell stories deeply rooted in the local region.

Vista Ostuni is a tribute to Mediterranean vitality, with amenities that include a spacious spa and a sun-drenched pool terrace. 

The culinary offering will be led by Andrea Berton, who will oversee Berton al Vista, a fine dining restaurant; Bianca Bistrot, a lively garden restaurant; an intimate Library Bar; and a rooftop bar. 

“From the moment we stepped inside, the building’s charm spoke to us,” says Bianca Passera, Chairwoman of Vista. “We have honoured the rich heritage of both the property and the town of Ostuni by incorporating sustainable Italian materials and resources, underscoring our commitment to environmental stewardship. Collaborating with skilled Italian artisans, we have preserved the essence of the space while working alongside visionary architects to create a fresh perspective – one that invites our guests to experience the property at its fullest potential.” 

Luigi Passera, CEO of Vista, adds: “We are a proud member of Leading Hotels of the World, which is a testament to the level of service and quality at Vista Ostuni, even before the opening of the hotel. Since the establishment of Vista, our objective has been to introduce the concept of luxury to new destinations, and Vista Ostuni represents the third and most significant chapter for our brand. This inauguration is a significant milestone for both our company and our family following our openings on Lake Como and in Verona. Ostuni reaffirms our mission to offer travellers a new perspective on smaller jewel towns of Italy.”