New AC Hotel taps next gen style

Marriot International has officially opened the AC Hotel Miami Beach, with an evening of art, design and architecture hosted by photographer Nigel Barker and Rem D. Koolhass, co-founder and creative director of architectural footwear brand United Nude. The opening furthers the AC brands US expansion in the lifestyle space, catering to the creative community and passions of travellers with a millennial mind-set.

Located at 2912 Collins Avenue, the 150-room hotel was developed in partnership with Miami’s Robert Finvarb Companies. This is the brand’s flagship property in the US and the first in Florida.

AC Hotel Miami Beach is designed for creative, well-travelled, entrepreneurial spirits who are constantly on the go and who appreciate the oasis of a well-designed hotel. The space aims to welcome moments of tranquillity, allowing guests to be present and connect with others. Everything at AC Hotels by Marriott is created with intention, editing away what is unnecessary in order to provide guests with thoughtfully designed moments of elegance that elevate their stay. The brand’s style features clean, simple and crisp lines, marrying sophisticated European style with a distinctly modern feel.

Designed by Miami-based Kobi Karp Architecture, the hotel features the brand’s signature open-concept spaces outfitted with modern furnishings and décor, and thoughtfully selected modern artefacts and treasures. The seven-storey space includes communal spaces that offer state-of-the-art technology and complimentary WiFi for guests and locals to work, connect, explore and socialise.

Meanwhile, in the AC Library guests and locals can enjoy a quiet read from a selection of books curated by Nigel Barker. The hotel’s vibrant rooftop pool offers ocean views and serves as the focal point of the hotel, inviting visitors to enjoy a cocktail or snack. Inside, guestrooms are designed to provide an oasis of modern design, with sleek furnishings, open closet system and hardwood floors.

“I’m delighted to participate in the opening of the AC Hotel Miami Beach. The brand’s commitment to creating meaningful experiences through every style element resonates with my work as a photographer and author, capturing and reframing significant moments in fashion and design with a fresh lens and perspective,” said Barker.

Koolhaas added: “I was drawn by AC Hotel’s commitment to making discerning architecture and design affordable and accessible for creatives and entrepreneurs around the world. United Nude translates formal principles of architecture into a shoe collection with clean, modern designs and universal appeal. Partnering with a pop-up shop at AC Hotel Miami Beach is a natural fit, and we are thrilled to unveil our collection in Miami for the first time at this flagship hotel.”

“Like AC Hotels, our partners deliver affordable, well-designed products with a European cachet that appeals to our guests,” said Toni Stoeckl, VP of Lifestyle Brands, Marriott International. “Each partner has crafted their own sense of style that reflects our shared audience of global travelers and entrepreneurs with busy lifestyles and an inspired mindset.”

At the hotel’s opening, guests and influencers were immersed in an intimate evening of curated art and design moments, including a moderated panel discussion about travel and style for next gen creative and entrepreneurs.

www.ac-hotels.com