The Tampa Edition is set to open in preview on 20 September, adding 172 guestrooms, 38 private residences and an expansive rooftop terrace and pool deck; as well as numerous distinctive bars, restaurants and nightlife concepts to the city’s burgeoning hotel landscape.
The Tampa Edition will form part of Water Street Tampa, an US$3.5 billion urban mixed-use development expansion project led by Strategic Property Partners, a partnership between Cascade Investment LLC and Tampa Bay Lightning owner Jeff Vinik.
“Not often have I had the opportunity to work on a project that will completely transform the very centre and heartbeat of a great city like Tampa, and make it even greater,” says Ian Schrager, creator of the Edition brand. “I call it urban expansion, rather than urban renewal, and it serves as a model for how cities will transform and evolve the future. The scale of it is mind-boggling and we’re very happy to be right here and a part of it.”
Schrager continues: “Water Street Tampa includes new hotels, retail, dining, workplace, and residential offerings at a scale that has the potential to make Tampa a 24-hour international gateway city for all of central and southern Florida, one of the fastest growing states in the country!”
Designed by ISC Design Studio, in partnership with Morris Adjmi Architects, Nichols Architects, Bonetti Kozerski Architects, and Roman and Williams, the hotel remains firmly rooted in the Edition brand’s strong sense of refined simplicity and style. “The design is simple and pure. There isn’t anything superfluous or gratuitous, nor a wasted gesture,” says Schrager.
From the outside, The Tampa Edition is a combination of industrial elements, art deco-inspired curves and lush greenery seamlessly blending into the neighbourhood’s organic, wellness-focused ethos. Defined by a vertical tower which houses the residences, with wrap-around balconies that update the traditional idea of a Florida room, an outdoor garden in the sky, the building is anchored by the lower nine floors, which comprises the hotel’s guest rooms and public spaces.
Accessible from Channelside Drive, the main entrance, with its softly curved bougainvillea-covered canopy, leads to a dynamic open-flow lobby with soaring 20-foot-high ceilings and floor-to-ceiling windows that shed natural light onto the elegant interiors anchored by a dramatic white marble sculptural staircase. Here, a mixture of open-pore travertine, walnut wood and a jungle of live greenery comes together in the Lobby Bar to create a warm, natural backdrop for striking features such as a large-scale stainless steel Anish Kapoor-inspired lilac orb art piece, a custom-designed travertine pool table, and intimately grouped furniture – from Christian Liaigre reading lights to Jean-Michel Frank-style chairs – that sit atop champagne-coloured rugs.
Flanking this space is a scalloped American Black Walnut bar, with cognac leather stools, which then flows into Lilac, the signature fine dining Mediterranean restaurant helmed by Michelin-starred chef and California native, John Fraser. The dining room’s walnut flooring and the warm glow from the pendant globes create an elevated, convivial space focused around an eight-seat Christian Liaigre chef’s counter in sandblasted walnut and a lively open kitchen. Taking its cues from Fraser’s Greek heritage, the cuisine at Lilac highlights locally sourced and seasonal ingredients showcasing unique flavours and techniques through an Eastern Mediterranean lens.
“It is always an honour to collaborate with the Edition,” says says Fraser. “We share a similar culture and are both keen on offering modern luxury and high quality. Ian Schrager is a genius at providing the stage and setting the spirit and tone. We are grateful to him and the hotel’s ownership for continuously investing in the best. Through great hospitality, architecture, and design, we strive for our guests to feel as if they have arrived at a sanctuary where they never have to leave. We look forward to being a part of Ian’s vision through our food and beverage offerings – with something for everyone during all parts of the day.”
Fraser is also behind the concepts of the hotel’s other food and beverage outlets, including Market. Located on the opposite side of the lobby to Lilac, Market makes the most of its streetside corner spot, with a private garden oasis perfect for alfresco dining on Water Street that flows seamlessly into the interior of the restaurant. Here, the bright and airy all-day dining space features a scalloped white oak and Calcutta marble coffee and pastry bar, which sits adjacent to a casual, convivial dining space. Market’s menu has an Italian trattoria flair, with fresh pizzas emerging from the open hatch behind the zinc bar, alongside light, healthy, casual, and ingredient-driven classics.
Unfolding like a four-act theatrical piece, the hotel comprises a series of spaces and experiences each adding up to a total more than the sum of its individual parts. The second floor – accessed via the sculptural staircase – introduces a variety of dramatic and distinctive spaces that work together or separately. Evoking old Hollywood glamour, Punch Room, is a cozy, muted space accented with rich jewel-toned shades of emerald and sapphire. Handsome walnut wall panelling creates a European gentleman’s club-like feel that is enhanced by Pierre Chareau alabaster wall sconces, a flickering double-sided fireplace, bright-blue George Smith furniture, Rojo Alicante marble tables and a cognac marble bar backed by a softly lit smoky antique mirror. Ideal for a sedate pre-dinner cocktail or a conversational nightcap, the venue’s concept is inspired by Gasparilla, a fictitious pirate, and a popular figure in Tampa’s folklore.
Arts Club combines a trio of spaces that come together in a glamorous offering that has elevated Tampa’s entertainment scene. Start your evening in the Lounge, with a cocktail and some light bites against a seductive backdrop of ebonised wood, black damask velvet sofas, black leather banquettes and – just for fun – a specially commissioned photobooth in black lacquer with a gold interior. From there, the Verde Antico marble bar noir, with its luminescent yellow velvet stools in the bar area, is the perfect precursor before an evening of entertainment in the finale, Arts Club Cabaret. Featuring an organic undulating ceiling of 350 mirrored balls of various sizes and theatrical ruby red velvet drapery, this Radio City Music Hall-inspired space will play host to a roster of entertainers with spectacular effects.
Also on the second floor and the mezzanine level above, is the 250-guest private event space and a series of meeting rooms – including two studios and a boardroom – which all come complete with top technology, including electronically controlled black-out blinds and light filtering window treatments, retractable walls to accommodate events of all sizes, and a thoughtful interior design scheme of white oak and travertine details, resulting in a bright, modern and airy offering.
The design of the wellness facility, also on level two, is just as fresh. The reception area – with its curved white oak and marble-topped desk and gold leaf accent wall behind – is flanked on either side by arches, which lead to an all-white co-ed relaxation area and six treatment rooms. The spa’s concept is inspired by wellness and sustainability and offers a menu of treatments from Biologique Recherche Skinlab facials to the Edition Signature Massage.
Located on the ninth floor, The Rooftop comprises Azure at Edition – a restaurant overseen by chef John Fraser – and a sprawling pool club with cabanas for day and night, open to hotel guests and residences only, and accessible either via the restaurant, or its own entrance. Here, swathes of travertine create a neutral backdrop for a trimming of lush landscaping including Japanese blueberry trees and bright pops of purple bougainvillea, which sit atop the five poolside cabanas materialising an outdoor garden in the sky.
Open to the public, Azure at Edition is an elevated setting anchored by a large white oak and marble racetrack bar and lined with intimate and private banquettes, upholstered in white leather and linen, separated by slatted bleached oak screens.
Finally, sandwiched between the second level and the ninth floor Rooftop, are the 172 guestrooms and suites. Each room is an understated haven with marble bathrooms and a curved American Black Walnut entrance that leads to a light white oak space embellished with photography by the late New York-based fashion and portrait photographer, Rodney Smith, and custom Jean-Michel Frank-inspired furniture alongside the sensuous curves of a white lacquer Cherner Chair. There are five Garden Terrace rooms on the third floor, the one-bedroom Penthouse – with a media room, open-plan living and dining room, pantry and expansive walk-in wardrobe and bathroom – is on a light-filled corner of the eighth floor, while each guestroom either looks out onto the city, or has views of the boat-filled Garrison Channel.