Maison & Objet unveils 2022 theme
For its next edition, taking place from 20-24 January, Maison & Objet is set to put luxury in the spotlight and invites visitors to re-examine its various creative iterations, from “uber luxury” through to “lux populis”.
The former combines fine crafts with new technology, with one foot in the past and the other firmly in the future. In this trend, designers develop materials with the help of physicists, fabrics are adorned with silk, copper and LED threads, sofas become fully connected, and waiting lists grow longer for exclusive objects.
The latter rides the pop culture wave, taking inspiration from street culture, driven by a generation raised on reality TV, Instagram and Tik Tok and attentive to values of inclusion. With this trend, luxury takes to the street, “Master Chefs” seen on TV become the superstars of the cooking world, limited-edition sneakers fly off the shelves at high prices, and street artists like Banksy and JR now adorn collectors’ living rooms.
Echoing these emerging currents, the upcoming edition of Maison & Objet will focus its premium offer in Hall 7, aptly named “Signature”. This zone will provide a showcase for the industry’s most creative brands and design houses, with signature pieces by international stars such as Maison Dada, pop sculpture workshop Leblon Delienne, Milan-based luxury textiles and wallpapers brand Dedar, as well as design houses like Missoni Home and Roberto Cavalli. Enhancing the offering of Hall 5A, Hall 7 will feature several new events:
The Invisible Collection is the first online destination of designs created by the stars and young talents of contemporary interior decoration. In a set created by Émilie Bonaventure, the platform will present its vision of responsible luxury and craftsmanship with furniture and objects that will be tomorrow’s iconic designs.
Combining art and technology meanwhile, international collective teamLab will return to Maison&Objet Paris to push the boundaries with “Resonating Microcosms of Life – Solidified Light Color”, a 100% immersive installation (seen above) that fuses nature with the digital world. It’s a dreamlike journey beyond time.
Elsewhere, the crème de la crème of French design houses will be grouped together at the entrance to Hall 7, highlighting the French touch and that certain je-ne-sais-quoi. Here, visitors will find lighting in organic shapes from Cinabre Gallery; selected pieces from the Edition Limitée Paris gallery rooted in the venerable tradition of the French decorative arts; poetry in glass from Vanessa Mitrani; curiosities by Ibride; hotel furnishings from KNGB; and sensory designs by acoustic furniture specialist La Boîte Concept.
Throughout the fair’s relaxation and refreshment areas, famous names will be given carte blanche. Surprises will include a Tristan Auer design for La Plage (The Beach), a restaurant co-produced with the Mariage Frères tea company, and a café named La Cuillère (The Spoon) by design duo Paola Navone + Daniel Rozensztroch.
Just next door, the focus will be on analysing the season’s theme in “What’s new? Luxury”, a space dedicated to all that’s new and notable at the fair, spotted by French creative agency and new-gen media outlet GoodMoods. A roster of talks will also feature figures from the worlds of design, decor and lifestyle.
Riding the new lifestyle wave, Renault promises to break all the rules and bring a new polish to its cult-favourite 4L model, with a new version – La suite N°4 (Suite #4) – created by star designer and visionary Mathieu Lehanneur, Maison&Objet’s Designer of the Year in January 2010. Presented in a special sneak preview at Christie’s this autumn, the fine automobile will nestle in this winter in the aisles of Hall 7.
And last but certainly not least, there will be a tour through Paris from January 19-24 under the moniker “Maison&Objet In The City”, gathering the best interior decorators and pairing them with prestige maisons.
