Geberit has published its latest Trend Guide in collaboration with Trend Bible, curated with hotel designers and architects in mind. Sophie Weston, Marketing Manager at Geberit, delves into key trends and explores how they can be recreated in hotel bathrooms.
Our Trend Guide offers hotel designers and architects valuable insight, advice and inspiration, bringing together real-world surveys, studies and research to deliver four key trends matched with products, styling tips and colour suggestions, all driven by market insights.
The Trend Guide features some of our new product upgrades, including the redesigned Sigma70 flush plates, the extended Option illuminated mirror collection and Geberit Monolith Plus.
Botanical Retreat
The opening look, Botanical Retreat, speaks to the rise in maximalism, biophilic colour choices and new rituals. It’s all about creating plant-filled environments and using lush greens and rich florals to create an environment perfect for relaxation. Styling tips for this trend include: an abundance of leafy houseplants, scented candles, bath salts, flower petals and botanical greens, as well as warm metallic accents like brushed brass and gold.
Nordic Cleanse
Nordic Cleanse is driven by the self-care movement, Ice Man Wim Hof and the healing benefits of frosty greens and icy blues. This look is therapeutic and restorative, using subtle tonal combinations to create a calm and understated mood. The idea is to boost calm feelings and lower stress, making this look the perfect hotel bathroom environment for guests to relax and unwind in. Geberit’s black matte finishes fit right at home within this style, the ideal contrast to cool Nordic hues. This trend can be styled through the use of rounded and curved forms, layered textures and trailing ivy and eucalyptus.
Reconnect
Reconnect is a reaction to slow living, harnessing natural materials such as clay and terracotta to inspire a warm Moroccan style bathroom. Breezy and summery, Reconnect has a traditional artisan feel, with carefully crafted ornaments and eco alternatives central to the trend. With environmental concerns front of mind, consumers are seeking to buy less, so good-quality sustainable products which provide longevity are important here – think beautiful amber glass or travertine refill bottles, woven jute, ratten or sisal for storage bags and baskets. Key styling hallmarks for this trend include dried flowers, pampas grass and lime wash effects, micro cement or chalk paint.
Urban Sanctuary
Finally Urban Sanctuary embraces the Brutalist movement, Mid-Century Modern style and urbanisation. Bathrooms in this style are functional, minimalistic and celebrate the use of industrial materials, powder-coated steel and concrete composites. The colour palette is inspired by the urban environment – a blend of cool matte greys combined with a deep and soft mint green, for instance. Grids and lines are important for surface patterns here, which can come through in accessories, towels or tiling. Durability and performance are at the heart of this look, with staple Geberit products littered throughout – materials that can stand the test of time are important, such as concrete, speckled stone or terrazzo for a more contemporary look.
Find the full trend Guide at www.geberit.co.uk
