Shangri-La International Hotel Management and China World Trade Centre have announced the Hotel Jen Beijing, set to open in January 2017. The hotel will be part of the China World Trade Centre development in the city’s central business district, in Chaoyang, and will mark the the third Hotel Jen to open in mainland China.

Hotel Jen Beijing will offer travellers and locals a stimulating hospitality experience set in a modern and stylish environment, and will occupy the first 22 floors of the China World Trade Centre’s Tower B. The 450 key property will feature contemporary interiors overseen by Stickman Design, inspired by elements from nature, open spaces and art galleries.

Additional facilities will include a 3,500m² health club alongside 13 creative meeting spaces, the only gastropub in the Central Business District, an all-day dining restaurant serving authentic local cuisine, and a 300 person capacity events venue. Furthermore, the hotel will be fitted with the latest air purification system throughout.

“As we continue to grow the Hotel Jen brand in Asia, we are excited to bring our friendly and energetic hospitality style into the heart of Beijing’s financial and business centre,” comments Lothar Nessmann, Chief Operations Officer at Hotel Jen. “With its prime location, Hotel Jen Beijing will be ideal for independent business and leisure travellers who seek a fuss-free stay that offers quality, comfort and value coupled with distinctive local experiences.”

The Hotel Jen brand is inspired by the virtual persona Jen, a joyous hotelier who enjoys life, travel and the experience of discovery. The brand currently operates 10 hotels in Asia Pacific, including properties in Hong Kong and Shenyang, and has planned hotels in Kuala Lumpur and Kota Kinabula.

www.hoteljen.com